From November 2005 to June 2009, Dean served as Chairman and CEO at Vovici, the leader in Enterprise Feedback Management (EFM) SaaS solutions, providing comprehensive survey software, panel management and online community solutions to organizations across the globe including more than half of the Fortune 500.
In October of 2005, Dean Wiltse joined the Austin Ventures CEO-in-Residence program. Dean recognized an untapped potential in the survey industry. His research showed that an enterprise approach to feedback management could reach the penetration and value of a solution like CRM, but the industry needed a clear leader to make it happen. While searching for a single leader to drive this transformation, Dean and his investors, Austin Ventures, found two: Perseus®, founded in 1993 and the inventor of Enterprise Feedback Management (EFM), and WebSurveyor®, founded in 1998.
In the Spring of 2006, Austin Ventures acquired Perseus and Websurveyor and Dean became CEO. In April of 2007 the two companies merged and re-branded as Vovici.
Today Vovici is the leader in Enterprise Feedback Management (EFM) Saas solutions, providing comprehensive survey software, panel management and online community solutions. Vovici solutions enable organizations to centralize feedback data collection, build and manage proprietary panels, leverage corporate social networking, and utilize robust survey analytics and reporting. Vovici solutions increase customer loyalty, facilitate collaboration and innovation, influence critical business decisions and provide voice to online communities. Organizations worldwide, including more than half of the Fortune 500, rely on Vovici to gather feedback on customer satisfaction, perform market research and gauge employee satisfaction.
Dean left Vovici as CEO on June 8th, 2009 to be with his family in Scottsdale, Arizona. He remains a strong supporter of Vovici. He is currently on sabbatical.
Before Vovici, Dean was CEO of Greenfield Online for almost five years, 2001-2005. Under Wiltse's leadership, Greenfield delivered and sustained an organic growth rate of greater than 70% per year, reached a $90MM run rate in 2005 revenues and $21MM in EBITDA, and completed a successful IPO in July 2004. During his tenure at Greenfield Online, Wiltse led Greenfield's strategic shift from a custom marketing research company to an online data and technology company. Greenfield established the largest community of global online panels, communities, and affiliates, and was a key enabler for the custom marketing research industry to leverage the Internet for surveys and data collection. He led the acquisitions of GoZing and Ciao. In recognition of his accomplishments, Wiltse was nominated as the Ernst & Young 2005 Entrepreneur of the Year and nominated by Research Magazine as the "Marketing Research Industry CEO of the Year" for 2005.
Prior to Greenfield, Wiltse served as president of the software division at Engage, Inc. His leadership resulted in the development of online profiling and ad-serving technology-an industry first-that enabled tailoring and targeting online marketing based on an individual's specific interests and online behavior. Wiltse also held senior level positions at Avid and Vivo Software, purchased by Real Networks in 1998.
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